A renowned and experienced Danish designer, Benny Frandsen has always had a predilection for design with classical expressions. With timelessness in mind, he aims his designs at people who truly appreciate high quality and aesthetics. To him, it is essential to create a lighting design that brings continuous enjoyment while providing a desirable light for both pleasure and business.
To WOUD, Benny Frandsen has always been a close and honest collaborator. His appreciation of design aligns strongly with the values of WOUD and have generated a solid foundation for professional conversations and now a common lighting series.
“One day Benny and I discussed potential lighting designs, he said that we needed a lighting series targeting the contract market. Then I said, with a twinkle in my eye, that he must be the right man to draw a series to us”
– Mia Koed, Creative director at WOUD
And so he did. With the Cono series, he aimed to develop a design that combines aesthetics and function smoothly. To him, it was essential to create a lighting design that brings continuous enjoyment while providing a desirable light for both business and pleasure.
